Wowzers. Memo to the Mercury News: That means we need to provide a wide assortment, in terms of subject matter, tone, emotional appeal, length and appearance. Yes, it means we will still run in-depth projects. But with a smaller staff and greater demands from readers, it means we must revamp our processes and we must produce more and shorter stories – and this includes more enterprise stories. These are my expectations of all of you. We want to have the highest quality but we also need to consider quantity and we need to know when our effort is “good enough” – when more time on a particular story comes at the expense of other stories.
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